Case Study: How Nike Leveraged Influence to Create The Greatest Deception (Social Marketing)

🔥 How Nike Leveraged Influence to Create The Greatest Deception, and Stole the Olympics

In this episode we discuss how Nike tricked the world into thinking they were the official sponsor of the London 2012 Olympic Games. They lost the bidding war to adidas but won overall with an absolutely amazing strategy

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#Marketing #NikeOlympics #Growth

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